Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Friday, February 10, 2012, AutomotiveWorld.com

Alain Visser, the Opel Board Member in charge of Sales, Marketing & Aftersales, is transferring ...

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29 September, 2011 French carmaker Renault has lined up a marketing spend of Rs 6.5 crore during the F1 Grand Prix, scheduled to be held in Greater Noida near Delhi from October 28.
“We have a lot of events around the F1 GP. Apart from the engines on the cars, we will display an F1 car, hold events at malls using race simulators so that winners get invites to the GP,” said Len Curran, vice-president, sales and marketing, Renault India. He added that the company had prepared campaigns with Yahoo and animation at its showrooms, where tickets can be won. The company’s chairman, Carlos Ghosn, will unveil during the event the concept version of its hatchback that it plans to launch in the country in the first quarter of 2012.
Curran was in Pune for the unveiling of the Koleos sports utility vehicle. Customers could soon face a waiting list for the Koleos, he said, should the orders continue at the same rate in October as in the first month of the vehicle's launch.
Renault, which has announced a five-car roll out by December 2012, will bring in the mini SUV, the Duster, by the first half of next year. “This will be a heavily Indianised car, not like the Dacia Duster that you see in Europe,” Curran said.
The firm has sold 700 units of the luxury sedan Fluence since its launch in May, with the diesel variant accounting for 80 percent of sales. Meanwhile, Renault has begun sales in Europe of its Twizzy, a coupe which has largely been designed at its Mumbai engineering design centre.



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Wednesday, May 04, 2011, AutomotiveWorld.com

Volvo Car Corporation has appointed the current head of its North American business, Doug Speck, as...

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31 March, 2011 Honda Siel Cars India Ltd., leading manufacturer of premium cars in India, has appointed Mr. Seki Inaba as Director, Marketing with effect from April 1, 2011.
He takes over from Mr. Tatsuya Natsume who moves to Philippines as President and CEO, Honda Philippines. Mr. Natsume had been associated with HSCI for the past four years and played a significant role in the growth of the company.
Talking about his experience in India, Mr. Natsume said, “India is one of the most dynamic economies and among the fastest growing automobile markets in the world. It has been a great experience and an exciting journey for me to be a part of HSCI. I will take back good memories of my stay in India and look forward to my new assignment”.
Mr. Inaba will be one of the nine directors at HSCI and will be heading the Marketing, Sales and After-sales operations, reporting directly to the President and CEO, Mr. Takashi Nagai.
Mr. Inaba has been associated with Honda for more than two decades and brings with him excellent sales & marketing experience with an in depth understanding of consumer trends in different markets. Prior to joining HSCI, Mr. Inaba was looking after CIS, Middle East and Africa Sales Division.



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